RCS Features & Media Capabilities
We combine the power of interactive RCS messages with the reach of SMS. Create visual, engaging, and verified customer experiences that boost conversions in real time.
105 MB
Maximum size for images & files (vs. 300 KB MMS)
10
Cards per interactive image carousel
20x
Higher CTR on built-in quick-action buttons
100%
Carrier-validated brand identity
Maximum flexibility for modern customer communication
RCS Business Messaging (RBM) combines the global reach of SMS with the rich media and chat features of popular apps. By offering direct actions right within the mobile messaging app, you eliminate unnecessary clicks and create a seamless customer journey—without requiring external app downloads.
Rich media formats & Carousels
Dynamic Image Carousels
Send up to 10 interactive cards in a horizontally scrollable carousel. Each card features a high-resolution image, a headline, a description, and up to three custom buttons.
Read more about Rich CardsHigh-Resolution Image & HD Video
Share images up to 10 MB and video clips up to 100 MB without destructive MMS compression. Perfect for product presentations, instructions, and trailers.
Read more about media in RCSDocuments, Audio & vCards
Attach PDF invoices, tickets, audio files, or contact cards (vCards) directly to the conversation so the customer can easily save them to their device.
Read more about documents, audio & vCardsInteractive buttons & Direct actions
Suggested Replies (Quick buttons)
Response buttons such as "Yes, please," "Reschedule," or "Find store." The customer responds with a single tap, without needing to type free text.
Read more about Suggested RepliesSuggested Actions (System Actions)
Buttons that trigger mobile functions: open a web address, start a phone call, show a location on Google Maps, or add an event to the calendar.
Read more about Suggested ActionsConnection to AI & Chatbots
Build intelligent two-way workflows. Let customers handle support inquiries, change delivery times, or respond to surveys automatically, around the clock.
Brand Identity & Real-Time Tracking
Guaranteed Sender Verification
Each message is displayed with your logo, your exact company name, your brand color, and a green verification badge from the operators.
Typing indicators & Read receipts
Get precise statistics on when the message is delivered and opened, and when the customer clicks a button. You can also see when the customer is typing their reply.
Adaptable Visual Identity
Customize button colors, headings, and the company description so that the messages reflect your brand guidelines down to the smallest detail.
Guaranteed delivery to 100% of your target audience
If the recipient's device or mobile operator temporarily lacks support for RCS, or if the customer lacks mobile data, the iP.1 platform automatically switches to a traditional SMS—or an SMS with a web link—in a fraction of a second. You maintain full reach without losing any messages.
Read about SMS fallbackFrequently asked questions about RCS features & media
RCS supports all common media formats, such as JPG, PNG, GIF, MP4, MP3, PDF, and vCard. Image files and documents can be up to 10 MB, and video files can handle significantly larger sizes than traditional MMS without a loss in quality.
Suggested Replies sends a text message back to your platform when the customer taps the button (e.g., "Reschedule"). Suggested Actions triggers a function on the mobile phone, such as opening a map app, initiating a phone call, or adding an appointment to the phone's calendar.
An RCS carousel can contain between 2 and 10 cards. Each card has its own image/video, headline, description, and up to three clickable buttons.
Yes, since RCS is sent via mobile data or Wi-Fi, an internet connection is required to receive rich media and interactive cards. If the customer lacks internet access, our system automatically switches to a standard SMS.
Yes, your verified RCS profile includes your primary brand color, which the messaging app uses to style buttons and profile details accordingly.
Yes. Starting with iOS 18, Apple natively supports RCS in its built-in messaging app, alongside Android (Google Messages). Standard features such as verified sender status, media, read receipts, and interactive buttons work across both platforms. Please note that not all carriers have yet enabled RCS support for iPhone.